This page has no affiliate links. We earn nothing if you use a discount below. Full disclosure.
TL;DR: We read law enforcement and first responder discount pages for dozens of brands. On Nov. 12, 2026, we could confirm 82 entries on the brand’s own page or the verification partner’s official page: 79 brand programs plus 3 shopping hubs. Popular programs we couldn’t confirm that day are listed with the reason, including Cadillac, Oakley and 5.11 Tactical. Most discounts run through ID.me, SheerID or GovX, so verify once and reuse it. Percentages change and many codes are single-use. Several programs (Glock, Smith & Wesson, Springfield) sell through dealers and state no percent. Retired officers are covered by some programs. SheerID says its first-responder checks are for active personnel. Check your agency’s gift and outside-business rules before you accept anything. We have not tested any product here, and we re-check this list quarterly.
How we checked this list
We list a discount only if we read it on Nov. 12, 2026, on the brand’s own site or on the official page of ID.me, SheerID or GovX. We took nothing from a roundup or forum. Some claims went to the could-not-confirm list with the reason:
- the page was blocked to our tools
- the offer had expired or was only for a limited time
- the page said only “military”
- the page said “first responders” with no named police and no verifier that names police
The “Who qualifies” column follows the brand’s own page:
- “Police named” means the brand page names police, law enforcement or sheriffs.
- “‘First responders’ (brand); ID.me list names police” means the brand page says only “first responders” and sends you to ID.me or SheerID. Both partners’ official first-responder pages name law enforcement (details below). We kept those rows on that basis and label them so you can see the difference.
- “Retired not stated” means we found no mention on the page we read. That is not a no.
Method details are on How we pick.
How verification works: ID.me, SheerID, GovX and in-store
Four methods cover almost every row below.
ID.me. ID.me’s help article lists many qualifying law enforcement roles, including:
- police officers (federal, state, local and campus), active and retired
- sheriff’s deputies and state troopers
- corrections and detention officers
- probation, parole and pretrial officers
- tribal and railroad police
- school resource officers
- federal agents at listed agencies
The same article lists people who are not eligible. That list includes:
- police recruits and trainees
- volunteer police reserves
- civilian employees
- parking enforcement officers
- court bailiffs
- traffic officers
- security officers
If you are still in the academy, ID.me first-responder deals are not for you yet. Springfield’s FIRSTLINE does list academy cadets.
To verify, you sign in to an ID.me wallet, pick your occupation (for example, Law Enforcement Officer), and upload a document if asked. Brands show a “Verify with ID.me” button at checkout. Some re-check on a schedule: YETI says it may require yearly reverification, and Verizon says you must renew every year. Privacy: ID.me’s privacy page returned “403 Forbidden” to our tools again on Nov. 12, so we can’t summarize it. Read it before you upload anything.
SheerID. SheerID’s first-responder FAQ says offers are “available to all first responders and emergency personnel – including law enforcement, EMTs, EMRs, paramedics, and firefighters.” Its knowledge-base article for businesses describes the US law enforcement segment as civilian employees and sworn officers at local, state and federal agencies. Support roles include 911 operators, dispatchers, and corrections, parole and probation officers. In the US, SheerID checks databases instantly; elsewhere it reviews documents. Two more points from that article:
- Retirees. “First responder programs focus on active personnel. SheerID document review rejects documentation indicating retired status.” Retired officers should expect SheerID-based offers (Timberland, Levi’s, Dell, Purple, ASICS, Nike) to reject them.
- Brand settings. Brands choose which sub-segments to include, so a brand can leave a group out.
SheerID’s FAQ also says: “We do not rent their information. We do not sell their information. We do not store documents or images uploaded to our system.”
GovX. GovX’s verification page lists “current and former federal, state, and local law enforcement” and says “most verifications happen in real-time in under a minute.” Each brand gets a single-use code, and the Safariland and Vertx pages limit it to one code per day. GovX’s consumer privacy and FAQ pages refused our tools on Nov. 12, so we have no privacy summary.
In-store, agency, dealer and letter methods:
- ID at the counter. Bass Pro and Cabela’s ask for an ID showing current employment as an LEO in store. Pep Boys and Topgolf want ID at the counter.
- Agency email. SureFire wants a confirmation email from your agency or department address.
- Dealer credentials. Glock, Smith & Wesson and Springfield sell through dealers against official credentials.
- VerifyPass (Condor, Leatherman, SimpliSafe). You upload documents. Condor says approval usually takes minutes; Leatherman says it may take a few hours.
- ExpertVoice (Nightforce, Trijicon, Vortex). You join a group and the platform verifies your credentials.
Privacy notes, our view. Any verification means handing a third party a work ID or badge image. Use the real site, check what it asks for, and don’t send more than the page requires. Arisaka’s page makes a good point: don’t email a photo of a US government ID. We are not lawyers and this is not legal advice.
Quick jump by category
Duty and tactical gear (10) | Outdoor, coolers and sporting goods (3) | Apparel and footwear (23) | Phones and electronics (6) | Vehicles and auto service (11) | Travel and entertainment (3) | Fitness and nutrition (1) | Firearms, optics and ammo (19) | Home, sleep and security (3) | Exchange sites (3)
Duty and tactical gear
These are the makers you already know from the equipment room. Safariland and Vertx run through GovX, Condor and Leatherman through VerifyPass, and SureFire through your agency. Compare with our duty belt and lights pages before you buy. The Fenix, Gerber and LA Police Gear pages don’t state a percent. Point Blank’s program is for reserve, auxiliary and part-time officers, not full-time patrol.
| Brand | Discount | Who qualifies | How to verify | Official link | Checked |
|---|---|---|---|---|---|
| Condor Outdoor | 15% off, auto-applied in cart after approval; not on clearance | Police named; retired not stated | VerifyPass | Brand page | Nov 12 |
| Fenix Lighting | “Military/LE/EMS discounts available at checkout” (amount not stated) | Police named; retired not stated | Not stated on page | Brand page | Nov 12 |
| Gerber | Pro Program pricing (amount not stated) | Police named; retired LEO listed | Pro Program application | Brand page | Nov 12 |
| LA Police Gear | Discount on whole order (amount not stated) | Police named; retired covered | ID.me | Brand page | Nov 12 |
| Leatherman | 20% off eligible multi-tools; one code per 365 days, max 3 tools per order | Police named; retired not stated | VerifyPass | Brand page | Nov 12 |
| Point Blank Enterprises | Overstock body armor sold direct at a discount (Emergency Response Program) | Reserve, auxiliary and part-time LE (also fire, EMS, private security); retired not stated | Sign-up form with agency details | Brand page | Nov 12 |
| Safariland | 15% off at Safariland.com (single-use code, one per day) | Police named; retired not stated (GovX lists former LE) | GovX | Brand page | Nov 12 |
| SureFire | 20% off retail, batteries excluded | Police named; retired not stated | Agency email, call LE sales | Brand page | Nov 12 |
| Vertx | 15% off (single-use code, one per day); excludes sale and clearance | Police named; retired not stated (GovX lists former LE) | GovX | Brand page | Nov 12 |
| Wiley X | 30% off; custom eyewear and markdowns excluded | Police named; retired not stated | ID.me | Brand page | Nov 12 |
Outdoor, coolers and sporting goods
YETI is the one most people ask about. Its ID.me page lists police and 911 dispatchers. On Nov. 12 its page said ID.me offers were “now 30% off for a limited time,” with no end date and “subject to end at any time,” so treat 30% as a promotion, not the standing rate.
| Brand | Discount | Who qualifies | How to verify | Official link | Checked |
|---|---|---|---|---|---|
| Bass Pro Shops | 10% off most items, 5% off firearms and ammo | Police named (current LE employment); retired not stated | ID in store; account check online | Brand page | Nov 12 |
| Cabela’s | 10% off most items, 5% off firearms and ammo | Police named (current LE employment); retired not stated | ID in store; account check online | Brand page | Nov 12 |
| YETI | ID.me pricing on eligible products; current promo “now 30% off for a limited time” (no end date given); $10,000 yearly cap | Police named; dispatch named; retired not stated | ID.me | Brand page | Nov 12 |
Apparel and footwear
Most of these run through ID.me or SheerID. Where a brand’s own page says only “first responders,” the Who column says so, along with which verifier’s list names police. For boots, read our boots guide and the boots page for fit first.
| Brand | Discount | Who qualifies | How to verify | Official link | Checked |
|---|---|---|---|---|---|
| Adidas | 30% off per the page title (body says “exclusive discount”); online, in store and at factory outlets; max 2 uses a month online, 1 a month in store or outlet; many exclusions | Police named; retired covered (“active or retired”) | ID.me | Brand page | Nov 12 |
| ASICS | 25% off full-price footwear, 30% off full-price apparel and accessories, online and in store | Police named; retired: SheerID checks active status | SheerID via free OneASICS membership | Brand page | Nov 12 |
| Brooks Running | 25% off eligible items, online only; up to 3 codes per 12 months | “First responders” (brand); ID.me list names police | ID.me | Brand page | Nov 12 |
| Carhartt | 15% off, online and in store | “First responders” (brand); ID.me list names police | ID.me | Brand page | Nov 12 |
| Clarks | Discount (amount not stated), online only; not with other promo codes or on gift cards | Police named (“active Police”); retirees named only for military | ID.me | Brand page | Nov 12 |
| Columbia Sportswear | 10% off at Columbia.com (verify in cart) | Police named; retired covered (“active or retired”) | ID.me | Brand page | Nov 12 |
| Costa Del Mar | 15% off top performing gear | “First responders” (brand); ID.me list names police | ID.me | Brand page | Nov 12 |
| Crocs | 15% off select styles | “First responders” (brand); ID.me list names police | ID.me | Brand page | Nov 12 |
| Duluth Trading | Extra 5% off; may be combined with other offers; online and in store | Police named; retired not stated | ID.me | Brand page | Nov 12 |
| Eddie Bauer | 15% off | “First responders” (brand); ID.me list names police | ID.me | Brand page | Nov 12 |
| Irish Setter | ID.me pricing (amount not stated); online only | “First responders” (brand); ID.me list names police | ID.me | Brand page | Nov 12 |
| KEEN | “Special pricing” on applicable items (amount not stated), keenfootwear.com; can’t be combined with any other promotion | Police named (Police Officer, Sheriff, State Trooper); retired covered (“active or retired”) | ID.me | Brand page | Nov 12 |
| Levi’s | 10% off | “First responders” (brand); SheerID FAQ names law enforcement; active only | SheerID | Brand page | Nov 12 |
| Merrell | 20% off, no code needed | “First responders” (brand); ID.me list names police | ID.me | Brand page | Nov 12 |
| New Balance | 15% off online, full price; one code per 30 days | Police named; retired covered; dispatch named | ID.me | Brand page | Nov 12 |
| Nike | 10% off most items (single-use code, first $500 of the order, use within 2 weeks; new code once every 7 days), Nike.com and app | Police named (“law enforcement”); Nike Member required; retired: SheerID checks active status | SheerID (Nike’s verification form) | Brand page | Nov 12 |
| Red Wing | ID.me pricing (amount not stated) | “First responders” (brand); ID.me list names police | ID.me | Brand page | Nov 12 |
| Reebok | 30% off select products | “First responders” (brand); ID.me list names police | ID.me (verify in checkout) | Brand page | Nov 12 |
| Rocky Boots | 25% off | “First responders” (brand); ID.me list names police | ID.me | Brand page | Nov 12 |
| Salomon | Pro Club pricing (amount not stated) | Police named; retired not stated | Amer Sports Pro Club application | Brand page | Nov 12 |
| Skechers | Extra 10% off, stackable on promotions (not with other stackable offers); online | Police named; retired covered; dispatch named | ID.me | Brand page | Nov 12 |
| Timberland | 10% off (single-use code), Timberland.com only | Police named; corrections named; retired not stated | SheerID | Brand page | Nov 12 |
| Under Armour | 20% off at UA.com, the UA app and Brand House stores (10% at Factory House) | Police named (“active Police”); retired not stated | ID.me | Brand page | Nov 12 |
Phones and electronics
Phone plans are the biggest recurring savings here, but they are also the most conditional. Verizon’s FAQ page carries an AI-generated summary whose line counts differ from the page’s own full answer. We use the full answer:
- Unlimited Ultimate, Unlimited Plus and Unlimited Welcome: $10 a month off for 1 line or $25 a month off for 2 lines.
- Simplicity: 10% off per eligible line.
- Most legacy plans: 15% off the account access fee, if that fee is $34.99 or more.
T-Mobile’s page leads with 4 lines at $25 a month per line on a T-Mix with T-Priority plan. It also says to verify within 45 days of activation and re-verify once a year. Read the plan page before you port a number.
AT&T’s law enforcement route is FirstNet, a separate public safety phone service with its own plans, not a discount on a regular AT&T plan. FirstNet’s eligible job-title list names “Sworn Law Enforcement” (state, local and federal) and “Non-Sworn Law Enforcement (Civilian).” Its pages don’t say whether retirees qualify. Because it’s a service rather than a discount, it isn’t a row in the table below.
| Brand | Discount | Who qualifies | How to verify | Official link | Checked |
|---|---|---|---|---|---|
| Bose | 10% off total cart value, maximum savings $100 | “First responders” (brand); ID.me list names police | ID.me | Brand page | Nov 12 |
| Dell | Heroes Purchase Program: “save up to 10% extra” in cart; 2 products per order, 2 orders per year | Police named; retired: SheerID checks active status | SheerID (via Dell Rewards account) | Brand page | Nov 12 |
| Lenovo | Up to an extra 5% sitewide (raised to 10% Nov. 4–14) | Police named (page description); retired not stated | ID.me | Brand page | Nov 12 |
| Samsung | Up to 30% off (Samsung Offer Program); 2 products per category | Police named; retired not stated | ID.me | Brand page | Nov 12 |
| T-Mobile | First-responder plans; e.g. 4 lines $25/mo per line on T-Mix with T-Priority | State and local LE named; pensioned retirees covered; not federal | Verify within 45 days of activation; re-verify once a year | Brand page | Nov 12 |
| Verizon | $10/mo off (1 line) or $25/mo off (2 lines) on select Unlimited plans; 10% per line on Simplicity; 15% access fee on most legacy plans | State and local LE named; retired covered; not federal | ID.me; renew yearly | Brand page | Nov 12 |
Vehicles and auto service
Chrysler, Dodge, Jeep and Ram each publish a $500 First Responders Bonus Cash allowance on select models, with a third-party authorization number and a delivery deadline of 01/04/2027. Chevrolet lists a $1,000 Total Cash Allowance on most models. Hyundai and Genesis each list $500 for active first responders and spouses. Ford’s program names active police, shows its amount only after you enter a ZIP code, and lists retired police officers as not eligible. The GM pages don’t say how you verify; ask the dealer. Cadillac’s page says “first responder” without naming police, so it is in the unconfirmed list.
| Brand | Discount | Who qualifies | How to verify | Official link | Checked |
|---|---|---|---|---|---|
| Buick | GM First Responder Program savings (amount not stated) | Police named; corrections and dispatch named; retired not stated | Not stated on page | Brand page | Nov 12 |
| Chevrolet | $1,000 Total Cash Allowance on most models | Police named; dispatch named; retired not stated | Not stated on page | Brand page | Nov 12 |
| Chrysler | $500 First Responders Bonus Cash on select models; delivery by 01/04/2027 | Police named; corrections and dispatch named; some spouses; retired not stated | Third-party service issues authorization number | Brand page | Nov 12 |
| Dodge | $500 First Responders Bonus Cash on select models; delivery by 01/04/2027 | Police named; corrections and dispatch named; some spouses; retired not stated | Third-party service issues authorization number | Brand page | Nov 12 |
| Ford / Lincoln | Cash reward on eligible new 2025-2027 Ford or Lincoln (amount shown after ZIP entry, varies by market); up to 5 vehicles per calendar year; valid Jan. 6, 2026 to Jan. 4, 2027 | Active police named (federal, state, local); corrections and dispatch named; retired police not eligible | ID.me, then a certificate for the dealer | Program page | Nov 12 |
| Genesis | $500 bonus toward a new 2026 or 2027 Genesis; valid through Jan. 4, 2027 | Police named (page disclaimer); spouses; active only | Contact a Genesis retailer | Brand page | Nov 12 |
| GMC | GM First Responder Program “special offer” (amount not stated) | Police named; corrections and dispatch named; retired not stated | Not stated on page | Brand page | Nov 12 |
| Hyundai | $500 bonus toward purchase or lease of a new Hyundai; delivery Jan. 7 to Dec. 31, 2026; not a cash rebate | Police named; corrections and dispatch named; spouses; active only | Proof of active service or employment at the dealer | Brand page | Nov 12 |
| Jeep | $500 First Responders Bonus Cash on select models; delivery by 01/04/2027 | Police named; corrections and dispatch named; some spouses; retired not stated | Third-party service issues authorization number | Brand page | Nov 12 |
| Pep Boys | 10% off purchase; page shows “Exp 12/31/26” | Police named; dispatch named; retired not stated | Show first-responder ID in store | Brand page | Nov 12 |
| Ram | $500 First Responders Bonus Cash on select models; delivery by 01/04/2027 | Police named; corrections and dispatch named; some spouses; retired not stated | Third-party service issues authorization number | Brand page | Nov 12 |
Travel and entertainment
Only three travel brands passed. The hotel, airline and rental-car pages we read cover government employees or military, not police. Legoland Florida and Madame Tussauds show law enforcement offers that end Nov. 30, so they are not listed as standing discounts.
| Brand | Discount | Who qualifies | How to verify | Official link | Checked |
|---|---|---|---|---|---|
| Great Wolf Lodge | Up to 40% off room rate at participating lodges (varies by date; blackout periods) | Police named; corrections and dispatch named; retired not stated | ID.me | Brand page | Nov 12 |
| Norwegian Cruise Line | 5% off any cruise fare, combinable with current promotions; 15% on select sailings (Guarantee staterooms) | Police named (US and Canadian residents); spouse only if also verified; retired not stated | ID.me | Brand page | Nov 12 |
| Topgolf | 10% off game play, plus 10% off event game play and room rental | Police named; retired not stated | Show ID to Bay Host | Brand page | Nov 12 |
Fitness and nutrition
One confirmed entry. Crunch names only “first responders” and gives no verifier, and Planet Fitness had only an expired local offer; see the unconfirmed list.
| Brand | Discount | Who qualifies | How to verify | Official link | Checked |
|---|---|---|---|---|---|
| GNC | 10% discount in cart; not with other codes | Police named; dispatch named; retired not stated | ID.me | Brand page | Nov 12 |
Firearms, optics and ammo
Many of these are programs, not coupons. Glock, Smith & Wesson, Springfield and Sig Sauer sell to verified officers through dealers, and none of their pages states a percent. Beretta’s 20% covers online accessories and gear, not firearms. Your agency and state rules decide what you can buy. “Amount not stated” means the page gives none.
| Brand | Discount | Who qualifies | How to verify | Official link | Checked |
|---|---|---|---|---|---|
| Aimpoint | “Special discount” on a limited selection of professional products (amount not stated); up to 5 optics per calendar year; not for resale | Active-duty federal, state and local LE named (incl. sheriffs, university, railroad and tribal police); retired LE via the Government Employee Program | Aimpoint account plus uploaded ID or proof, reviewed by the next business day | Brand page | Nov 12 |
| Arisaka Defense | Discount pricing group (amount not stated) | Police named; active or retired status asked | Email from your account address; work email or extra proof if personal | Brand page | Nov 12 |
| Beretta USA | 20% off eligible online purchases; not on firearms (firearms go through the American Defender Program at LE and military dealers); can’t be combined | Police named (“Police Officers”); retired not stated for LE | ID.me | Brand page | Nov 12 |
| Brownells VALOR Program | Special pricing (amount not stated) | Police named; retired covered | ID.me (individual) or agency account | Brand page | Nov 12 |
| Fusion Firearms | Discount on Fusion firearms, parts and service (amount not stated) | Police named; corrections and dispatch named; retired not stated for LE | Application with proof, reviewed by hand | Brand page | Nov 12 |
| GLOCK Blue Label Program | Discounted Glock purchase (amount not stated) | Sworn LE with arrest powers; retired with retired credentials; corrections named | Picture ID or department letter | Brand page | Nov 12 |
| KYGUNCO Qualified Professionals Program | Discounts on firearms and accessories (amount not stated) | Police named; retired covered; corrections named | Not stated on page | Brand page | Nov 12 |
| Leupold VIP Program | Special VIP pricing (amount not stated); yearly item limits | Sworn LE; retired sworn LE (personal use) | Scanned LE ID | Brand page | Nov 12 |
| Magpul | Special pricing (amount not stated) | Police named as a first-responder association, with EMT or AED certification; government employees also eligible | ID.me | Brand page | Nov 12 |
| Nightforce Optics | Discounted products (amount not stated) | Police named; retired covered | ExpertVoice | Brand page | Nov 12 |
| Primary Arms Heroes Program | Discounted prices (amount not stated) | “First responders” (brand); ID.me list names police | ID.me | Brand page | Nov 12 |
| Primary Arms Individual Officer Purchase (IOP) | Discounts on many brands (amount not stated) | Active-duty LE only; retired use the Heroes Program | ID.me | Brand page | Nov 12 |
| Sig Sauer Off-Duty Program | Discounted pricing on select firearms and gear through participating dealers; webstore discounts on select non-sale items (amount not stated) | Sworn LE named (federal, state, county); retired LE with “Retired” credentials; corrections named | Approved purchaser ID at a dealer (Off-Duty form); VerifyPass for the webstore | Brand page | Nov 12 |
| Smith & Wesson America’s Guardians | Special pricing via dealers (amount not stated) | Police named; retired covered; corrections named | Credentials at dealer | Brand page | Nov 12 |
| Sportsman’s Outdoor Superstore (Individual Officer Purchase) | Discounted LE firearms and ammo (amount not stated) | Police named; retired covered | Not stated on page | Brand page | Nov 12 |
| Springfield Armory FIRSTLINE | Discounted select firearms via dealer (amount not stated) | Police named; retired covered; corrections and academy cadets named | Agency picture ID (cadets: enrollment papers), via dealer | Brand page | Nov 12 |
| Trijicon | Special MIL/LE optics pricing (amount not stated) | Police named; retired not stated | ExpertVoice or Guidefitter | Brand page | Nov 12 |
| Vortex Optics | Discount via partner programs (amount not stated) | Police named; retired covered | ExpertVoice, GovX, AAFES and others | Brand page | Nov 12 |
| WBT Guns | 10% off ammo, accessories, optics and gear | Police named; retired covered; corrections and dispatch named | Email documentation | Brand page | Nov 12 |
Home, sleep and security
Mattress and home-security offers. Casper’s page says “first responders” without naming law enforcement and verifies through ID.me.
| Brand | Discount | Who qualifies | How to verify | Official link | Checked |
|---|---|---|---|---|---|
| Casper | Extra 5% off everything; not combinable, clearance excluded | “First responders” (brand); ID.me list names police | ID.me | Brand page | Nov 12 |
| Purple | 10% off order via single-use promo code | Police named; retired: SheerID checks active status | SheerID | Brand page | Nov 12 |
| SimpliSafe | 50% off a new system (Protectors Program, one-time code) | Police named; retired not stated | VerifyPass | Brand page | Nov 12 |
Exchange sites
These are marketplaces, not single discounts. The deals change by store. Start here when a brand is not in our tables.
| Brand | Discount | Who qualifies | How to verify | Official link | Checked |
|---|---|---|---|---|---|
| GovX | Verified-member discounts at partner brands (varies by brand) | Police named; former LE covered | GovX | Partner page | Nov 12 |
| ID.me Shop (First Responder Discounts) | Hub of first-responder deals and cash back (varies) | Police named; retired covered per ID.me help | ID.me | Partner page | Nov 12 |
| SheerID Shop (First Responders audience) | Brand offers for first responders (varies) | “First responders”; SheerID FAQ names law enforcement; active only | SheerID | Partner page | Nov 12 |
Biggest discounts
Our picks, not the brands’. Criteria: the highest standing percentage stated on the page on Nov. 12. We left out time-limited promos such as YETI’s current 30%. The catch for each is next to it.
- SimpliSafe, 50% off a new system. One-time code, new systems only.
- Great Wolf Lodge, up to 40% off the room rate. Varies by date, with blackout periods.
- Wiley X, 30% off. Custom eyewear and markdowns excluded.
- Adidas, 30% off (per the page title). Long exclusion list; two uses a month online.
- ASICS, 30% off full-price apparel and 25% off full-price footwear. Full price only.
- Reebok, 30% off select products. The page says “first responders”; ID.me’s list names police.
- Samsung, up to 30% off. Two products per category.
- Rocky Boots and Brooks, 25% off. Both say “first responders” and verify through ID.me. Brooks allows three codes a year.
Most useful for patrol
Our picks, not a ranking. Criteria: things you wear or use every shift, from a brand whose page or verifier covers police, with a stated percent. We have not tested any of it.
- Boots and shoes: Rocky (25%), ASICS (25% on footwear), Merrell (20%), Under Armour (20%), New Balance (15%). Read the boots guide first.
- Eyewear and light: Wiley X (30%) and SureFire (20%). See how many lumens you need.
- Belt and holster: Safariland (15%) and Vertx (15%), both through GovX. See duty belt weight and duty belts.
- Tools: Leatherman (20% on eligible multi-tools).
- Phone plan: Verizon and T-Mobile, which vary by plan.
- Vehicle upkeep: Pep Boys, 10%, with an end date of Dec. 31, 2026 on the page.
For armor, no brand here is a substitute for checking the vest itself: how to check body armor is NIJ certified. Starting out? See the academy gear list.
Tips: stacking, retired officers, family and agency rules
Stacking. Most pages say discounts can’t be combined with other codes or promotions. A few say they can:
- Skechers calls its 10% stackable on promotions, though not with other stackable offers.
- Duluth says its discount “may be combined with other offers.”
- Norwegian says its 5% is combinable with current promotions.
When a page says single-use, you get one code per window. Look for the line before you build a cart.
Retired officers. These pages name retired law enforcement:
- Apparel and shops: Adidas, Columbia, KEEN, New Balance, Skechers, LA Police Gear and Gerber (retired LEO).
- Phone plans: Verizon and T-Mobile (“pensioned retirees”).
- Firearms and optics: Glock, Smith & Wesson, Springfield, Sig Sauer, Aimpoint (Government Employee Program), Leupold, Brownells, KYGUNCO, Nightforce, Vortex, Sportsman’s Outdoor Superstore and WBT Guns.
ID.me’s help article lists retired police officers as eligible, but each brand sets its own rules: Ford’s program FAQ lists retired police officers as not eligible, and Hyundai and Genesis say active only. SheerID says its first-responder checks reject documents that show retired status (that covers Nike, which uses SheerID), Clarks names only “active Police,” and Primary Arms’ IOP program is for active duty only. Bass Pro and Cabela’s ask for ID showing current employment. Where a page doesn’t say, ask or try ID.me. Retired carry is a separate topic: see LEOSA explained.
Recruits. ID.me lists police recruits and trainees as not eligible. Springfield’s FIRSTLINE is the one program here that names LE academy cadets.
Family. Most pages we read don’t extend police discounts to spouses. The exceptions:
- Chrysler, Dodge, Jeep and Ram each say spouses of first responders are eligible “in certain cases.”
- Hyundai and Genesis include spouses of active first responders. Ford’s FAQ says its offer “is transferable within household.”
- T-Mobile and Verizon mention family of first responders killed in the line of duty.
- Norwegian says a spouse qualifies only if also verified.
Agency rules. Discounts are not the same as gifts, but some agencies restrict gratuities, outside business and gear that isn’t issued. Read your agency’s policy, and ask your supervisor or legal advisor. We don’t give legal advice. For giving and receiving gifts, see gifts for police officers.
Buying for a squad or a partner? Start with the Gifts category and officer picks.
Discounts we could not confirm
These are claims we saw repeated, but we could not back them up on the brand’s own page on Nov. 12. That does not mean the discount is gone, only that we can’t vouch for it today. Our working list has 104 entries, and many group several brands. The most-searched ones:
- Cadillac: the page offers “a special offer” to an “eligible … first responder” with no amount, no named police and no verification method.
- Smith Optics: the Pro Program lists “first responders” among outdoor professionals, without naming police and without ID.me or SheerID. It’s a pro application with proof of full-time employment.
- 5.11 Tactical: the US page showed a 25% ID.me offer valid Nov. 6 to Nov. 11, 2026, which has expired. The only standing 10% page we found is for Europe.
- AT&T: we found no AT&T consumer discount for police. Its first responder page offers 20%, 15% or 10% off family lines only to verified FirstNet subscribers. FirstNet’s job list names sworn and non-sworn law enforcement, but FirstNet is a separate service, not a discount (see Phones and electronics).
- Oakley: the Standard Issue page states no percent or terms.
- Hotels (Hilton, IHG, Hyatt, Best Western) and rental cars (Hertz, Avis, Budget, Enterprise): pages cover government employees or military, not police. The Hertz page errored.
- Airlines (Southwest, Delta, United, American, Alaska, JetBlue, Frontier): we found only military programs.
- Kia, Honda, Mazda and Tesla: no first responder page found on the official sites. Toyota, Nissan and Subaru’s official pages are military-only.
- Insurance (GEICO, Progressive, State Farm, Allstate, Liberty Mutual, Nationwide, Farmers, Travelers): no current national law enforcement discount found. GEICO’s page was blocked.
- Home Depot, Lowe’s, Sherwin-Williams, Vivint, ADT: pages blocked or no offer found.
- Chick-fil-A: the page says ID.me verifies community helpers but states no discount.
- Apple, Microsoft, Spotify: military only, or no official program.
- “First responders only” claims (Mechanix, Sonos, Peloton, Crunch, Six Flags): pages don’t name police and give no amount, or the page was missing.
- Limited-time: Legoland Florida and Madame Tussauds (through Nov. 30) and Harley-Davidson’s cash offers have end dates.
- Blocked to our tools: Hydro Flask, Danner, Benchmade, Sixt, Lowe’s, Red Roof.
- Sportsman’s Warehouse: its disclaimers page says the discount does not extend to law enforcement.
Know of a correction? Contact us.
How often we update this
We re-check quarterly. Next full check: February 2027. Brands whose pages blocked our tools get another try sooner. Offers change without notice, so the date in each row is the day we read the page.
FAQ
Do retired police officers get discounts?
Sometimes. These programs name retired law enforcement on their own pages:
- Apparel and shops: Adidas, Columbia, KEEN, New Balance, Skechers, LA Police Gear and Gerber.
- Phone plans: Verizon and T-Mobile.
- Firearms and optics: Glock, Smith & Wesson, Springfield, Sig Sauer, Aimpoint, Leupold, Brownells, KYGUNCO, Nightforce and Vortex.
ID.me’s help article lists retired police as eligible. SheerID says its first-responder checks are for active personnel (Nike uses SheerID), and Primary Arms’ IOP is active-duty only. Many pages don’t say either way.
Does Nike have a police discount?
Yes. Nike’s help page offers 10% off most items on Nike.com and in the Nike app to eligible first responders and medical professionals in the US. It says eligible first responders include “EMTs, firefighters, law enforcement, etc.” You need to be a Nike Member, and the code is single-use, with a new code available once every seven days. The discount applies to the first $500 of the order, and the code must be redeemed within 2 weeks. Nike’s page says “We partner with SheerID—a third-party service—to confirm your eligibility.” SheerID says its first-responder programs “focus on active personnel” and its document review “rejects documentation indicating retired status,” so retired officers may be turned down. Nike By You, gift cards, select Launch and SNKRS products and Apple products are excluded.
Does YETI offer law enforcement discounts?
Yes. YETI’s ID.me page lists police and 911 dispatchers among eligible first responders. It doesn’t state a standing percentage. On Nov. 12 it said ID.me offers were “now 30% off for a limited time,” with no end date. There is a $10,000 yearly purchase limit, new releases and limited editions are excluded, and YETI may require yearly reverification.
What is GovX?
GovX is a verification and shopping service for military, law enforcement, fire, EMS and government employees. Its verification page lists “current and former federal, state, and local law enforcement.” Brands such as Safariland and Vertx give a single-use code after you verify.
Is ID.me safe?
We can’t call any service safe. ID.me’s privacy page wouldn’t load for our tools, so read it yourself. Use the official site, upload only what it asks for, and check who sees your document.
Does Glock offer a police discount?
Glock’s Blue Label program covers sworn officers with arrest powers, including retired officers with retired credentials, plus corrections, parole and probation officers. It asks for an approved picture ID or a department letter. Its page doesn’t state a percent.
Do car companies give first responder discounts?
Some do. Ram, Jeep, Dodge and Chrysler each list a $500 bonus on select models, with delivery by 01/04/2027, and Chevrolet lists a $1,000 Total Cash Allowance on most models. Hyundai and Genesis each list $500 for active first responders. Ford’s program names active police, shows the amount after you enter a ZIP code, and excludes retired police. Buick and GMC describe a GM program without an amount. We could not confirm Cadillac. Ask the dealer and verify before you sign.
Do Verizon and T-Mobile have first responder plans?
Yes. Verizon covers active, retired and volunteer state and local first responders, and says federal law enforcement are not eligible. On select Unlimited plans it takes $10 a month off one line or $25 a month off two. T-Mobile covers state and local law enforcement and pensioned retirees, and says it isn’t available to federal employees. T-Mobile asks you to verify within 45 days of activation and re-verify once a year. Amounts vary by plan.
Can I stack a first responder discount with a sale?
Often not. Most pages say no other offers or codes. Skechers calls its discount stackable, Duluth says it may combine, and Norwegian says its 5% combines with current promotions. Read the exclusions.
Do hotels and airlines give police discounts?
We found no standing hotel or airline program on the pages we read. Hotel and rental-car pages covered government employees or military. Great Wolf Lodge and Norwegian Cruise Line did confirm.
Can I take a discount while on duty or in uniform?
That’s an agency question. Read your policy on gifts, gratuities and outside business, and ask. We don’t give legal advice.
Keep going
More: Buyer guides, armor, gloves, bags, cold weather, officer picks, and how we pick.
Sources
All pages checked Nov. 12, 2026. Partner pages for verification:
- ID.me: who qualifies for first responder discounts
- ID.me: verify first responder status
- SheerID first responder FAQ and SheerID first responder audience overview
- GovX verification solutions
Discount pages (one per row above):
Duty and tactical gear
- Condor Outdoor
- Fenix Lighting
- Gerber
- LA Police Gear
- Leatherman
- Point Blank Enterprises
- Safariland
- SureFire
- Vertx
- Wiley X
Outdoor, coolers and sporting goods
Apparel and footwear
- Adidas
- ASICS
- Brooks Running
- Carhartt
- Clarks
- Columbia Sportswear
- Costa Del Mar
- Crocs
- Duluth Trading
- Eddie Bauer
- Irish Setter
- KEEN
- Levi’s
- Merrell
- New Balance
- Nike
- Red Wing
- Reebok
- Rocky Boots
- Salomon
- Skechers
- Timberland
- Under Armour
Phones and electronics
Vehicles and auto service
- Buick
- Chevrolet
- Chrysler
- Dodge
- Ford / Lincoln First Responder Recognition Program
- Genesis offers
- GMC
- Hyundai First Responders Program
- Jeep
- Pep Boys
- Ram
Travel and entertainment
Fitness and nutrition
Firearms, optics and ammo
- Aimpoint (program details: active-duty LE, government employees and retired)
- Arisaka Defense
- Beretta USA
- Brownells VALOR Program
- Fusion Firearms
- GLOCK Blue Label Program
- KYGUNCO Qualified Professionals Program
- Leupold VIP Program
- Magpul
- Nightforce Optics
- Primary Arms Heroes Program
- Primary Arms Individual Officer Purchase (IOP)
- Sig Sauer Off-Duty Program
- Smith & Wesson America’s Guardians
- Sportsman’s Outdoor Superstore (Individual Officer Purchase)
- Springfield Armory FIRSTLINE
- Trijicon
- Vortex Optics
- WBT Guns
Home, sleep and security
Exchange sites
